Since when does your natural color have to be the one you were born with?

Garden Variety is a hair color brand that celebrates hair as a form of creative self-expression and self-care. We embrace the myriad of ingredients and colors that nature has to offer. Our products are vegan and we never test on animals. Our mission is simple, so you don’t have to be.

We set out to challenge the notion that colorful hair is exclusively adolescent, or unprofessional. Our products are gender and age neutral. We encourage folks to embrace their natural confidence & color of choice. Our palette of temporary and semi-permanent dyes is a garden party paradise- and you’re invited.